I've been targeted with ads for an online roleplaying game in my RSS feeds from sites like TechCrunch. It's good targeting. I'm a gamer. I'm just too busy to investigate Civony.
I noticed the first set of ads as they featured the warm smile of the lovely lady of their landing page. Its a tried and tested tactic - the game isn't just about expanding your empire, it's about keeping your sexy queen happy and safe.
The next set of image ads for the game featured a new leading lady and a rather lot more flesh.
I've no problem with the ads. As a gamer I'm keen to see more wide appeal ads promoting games too.
I'm just a little surprised Google approved them. Their guidelines say;
Ads are reviewed and categorised as 'FamilySafe', 'Non-FamilySafe' or 'Adult Sexual Content' depending on the content of the ad and website. Only 'FamilySafe' images (containing no adult content) will be approved.And later on;
What do you think? Is Google less prudish than I think? I'm bias by my liberal European views. What do conservative Americans think of the ad?
Your images may not contain:
- Any material intended for persons over 18.
- Mature sexual themes, nudity and/or sexual activity.