Dark Patterns - black hat usability?

Dark Patterns is a phrase coined by Dr Harry Brignull. They refer to those tricky and "slightly" deceptive usability techniques that websites may deploy - sometimes accidentally - that encourage users to take certain actions.

I recommend this audio enabled Slideshare in which Harry walks us through some examples of bad Dark Pattern practise and some alternative honest patterns.

If you want to read up then I recommend the Dark Patterns wiki.

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