I write about the future of digital advertising on this blog. Sometimes I write about search, sometimes about affiliate marketing, display, TV, AR or something else new and shiny. There's nothing newer and more shiny than catvertising.
I can walk you through the stats myself but this video - which features and Cannes Lion - does a much better job than I ever could.
Ask yourself; does carvertising feature in your marketing mix? No? You've done it wrong.
Some of my favourite stills from that video are: