I think he's some squeaky clean American pop idol. A teen sensation.
We Love Kevin Jonas is a trending term on Twitter. You might wonder what the world of tweets would talk about as the site fights against a Russian DDoS and now you know; the Jonas Brothers.
If you check now a lot of the tweets supporting this trend are nothing but spam. The original tweet-surge rose in conjunction with 'Fly With Me'. If teens aren't a recognisable presence on Twitter then this is an odd result indeed. It may be 4chan.